The finalists were selected following a record number of submissions, reflecting a broader trend of retailers aggressively adopting digital solutions to streamline operations and enhance customer engagement. DFS Group is recognized for its massive scale-up of 3D product experiences, while Euro Car Parts has overhauled its automotive data management through the Feedonomics platform. Goddiva joins the list for its successful transition of AI from experimental use to a core business capability.
Morrisons stands out for its multi-pronged approach, which includes trialing AI-powered Caper Smart Trolleys, automated food safety probing, and efficient online picking systems. Meanwhile, Toolstation is being honored for its 24/7 smart locker solution in Battersea, and Waitrose, in partnership with SOLUM, is mid-deployment of over three million electronic shelf labels. A judging panel will select the winners, with the final results to be unveiled on November 4 at The HAC in London.

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