Cook launched Spill Sesh in 2018 and spent five years covering internet drama anonymously. Revealing her identity three years ago, she said, helped her move beyond the limits of a YouTube channel and build a broader media business. She now hosts Weekly Teacap, which landed an audio-video deal with The Roost this year, runs a second channel for interviews and attends red-carpet events. Cook has also signed with UTA and expanded brand partnerships and her presence on TikTok and Instagram.
Greater access has not changed how she says she covers people. Cook told The Blast that reporting on a controversy is not a personal attack, and that she aims to present different sides so audiences can decide for themselves. Her journalism background, including several years working in the field before starting Spill Sesh, taught her to keep access separate from coverage. “Being invited to an event doesn’t change the facts,” she said.
Cook said her earlier videos relied more on her own opinions; she now puts greater emphasis on allowing viewers to hear multiple perspectives. Before publishing, she said, she researches extensively and verifies what she can. “Drama doesn’t have to mean dragging people. You can hold people accountable without being cruel,” she told The Blast.
The business began as a one-woman operation: Cook researched, wrote, voiced, edited and uploaded videos herself, initially from her childhood bedroom over Christmas break. She said handing over business responsibilities—including deals and negotiations—was harder than sharing the creative work. Trusting a manager and signing with UTA took adjustment, but she said that support has helped turn Spill Sesh into a media brand rather than a single YouTube channel.




Comments (0)
No comments yet. Be the first!