Tropical Smoothie Cafe Adds Heat to Summer Menu with Tiki Torch Wrap

The wrap constructs its heat profile through a combination of Cholula Chili Lime seasoned grilled chicken, crispy habanero-spiced onions, and fiery chili mayo, all encased in a toasted sriracha flour tortilla. According to Deborah von Kutzleben, Chief Marketing Officer at Tropical Smoothie Café, the goal was to provide a craveable spice level that avoids being overwhelming, allowing the contrast with a cold smoothie to remain the focal point of the meal.

Customers can order the item as part of the brand’s Pair & Save menu at participating locations. This release follows a period of growth for the company, which now operates more than 1,750 cafes across 44 states. While the wrap is available today, the company notes that local availability may vary.