Wet Noses Expands Human-Grade Standards to Feline Market with Purrks

The new offerings feature real meat as the primary ingredient, utilizing recipes centered on chicken, beef, bone broth, and catnip. Produced entirely within the company’s Washington kitchens, the treats aim to address a perceived gap in the market for transparent, high-quality feline snacks. The lineup includes three specific varieties: Chicken Crunchies, Beef Crunchies, and Catnip Crunchies, packaged in resealable 4 oz and 8 oz bags.

Roel Cruz, Vice President of Sales and Marketing, noted that the expansion is a response to cat owners seeking the same ingredient transparency found in premium dog products. By maintaining internal control over the manufacturing process, Wet Noses intends to ensure consistent quality standards across its entire pet catalog. Purrks is currently available for purchase through the company’s website, as well as via Amazon, Chewy, and Petco.