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World Insurance Associates Acquires New Jersey-Based MLR

World Insurance Associates Acquires New Jersey-Based MLR

A Top 50 insurance brokerage, World Insurance Associates has expanded its footprint in New Jersey by acquiring the Hammonton-based ML Ruberton Agency and MLR Risk Management. The deal, which closed on March 1, 2026, integrates the firm's personal and commercial property, life, and health insurance portfolios into the broader World network.

The acquisition marks another step in the growth of the Iselin-based brokerage, which now operates over 250 offices across the United States and the United Kingdom. While financial terms of the transaction remain undisclosed, the move brings the MLR team—known for its local community engagement—under the umbrella of the national firm. PJ Pullia, owner of MLR, noted that the transition aims to bolster the range of protection solutions offered to their existing client base.

Rich Eknoian, founder and executive chairman of World, cited the agency's established presence in Hammonton as a primary driver for the partnership. Legal oversight for the deal was split between Giordano, Halleran & Ciesla, representing World, and Cooper Levenson, acting on behalf of MLR.

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