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Adrianne Curry Labels Victoria’s Secret a Joke Over Kylie Jenner Casting

Adrianne Curry Labels Victoria’s Secret a Joke Over Kylie Jenner Casting

Conflict: Calling the brand a "joke," the inaugural America’s Next Top Model winner Adrianne Curry has publicly condemned Victoria’s Secret for casting Kylie Jenner in their 2026 fashion show. Curry argues that the company has abandoned its history of building modeling icons in favor of chasing celebrity-driven social media attention.

In a viral video, Curry dismissed Jenner’s role, stating that the influencer lacks the physique of a traditional model. She specifically criticized the decision to feature Jenner in the brand's $50 million diamond-encrusted Fantasy Bra, an honor she believes should be reserved for the label's top-tier runway talent. For Curry, the prestige once associated with walking for Victoria’s Secret has evaporated, transforming what was once a career-defining milestone into a hollow spectacle.

Victoria’s Secret leadership defends the choice, framing Jenner as a cultural force that transcends fashion. Adam Selman, the brand's executive vice president and chief creative officer, described Jenner as a catalyst for the show’s evolution into broader entertainment. While the brand continues to diversify its runway roster—including the recent inclusion of WNBA star Angel Reese—critics like Curry maintain that this pivot relies on the fame of outsiders rather than nurturing genuine modeling talent.

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