SiteVue AI Raises $7.5M to Automate Factory Floor Monitoring

The seed round was co-led by Penny Jar Capital and Overture, with additional support from Silence, Spring Bank, Mana Ventures, Outset Capital, WaterStone, and Untapped Ventures. SiteVue AI manufactures proprietary cameras paired with custom-trained models that monitor production lines for bottlenecks, product defects, and PPE compliance. By automating observation, the system aims to replace manual data collection methods like stopwatches and clipboards.

Founder and CEO Andrew Jebasingh noted that the technology allows for instantaneous alerts or line stops, addressing issues before they escalate. According to early adopters, the platform has improved floor efficiency by up to 20% and reduced safety incidents by 90%. For plant managers like Tim Romero of Foster Farms, the system provides a granular visual record that compresses root cause analysis from days down to minutes.

Headquartered in Nashville with a team of 37, the company currently targets the automotive and food production sectors. The hardware-software integration is designed for rapid installation, avoiding the infrastructure overhauls that often deter factories from adopting new digital tools. As the startup expands into construction and chemical processing, investors emphasize that the company’s ability to solve specific operational pain points without disrupting daily workflows remains its strongest competitive advantage.