BoomerangFX and Web Marketing Clinic Partner to Scale AI in Aesthetics

The partnership combines Web Marketing Clinic’s two decades of branding and media buying experience with BoomerangFX’s unified technology stack. This platform features RUN, an enterprise-grade operating system for practice management; LeadEngineAI, which handles high-intent advertising across social platforms; and AUVIA, an AI-powered co-pilot that manages instant patient inquiries, bookings, and follow-ups. By automating the transition from marketing lead to clinical visit, the companies intend to solve a long-standing industry disconnect where clinics frequently struggle to convert digital interest into retained patients.

BoomerangFX, which recently established its UK headquarters in London following significant 2025 growth, operates in 25 countries and manages over 5 million patient leads annually. Co-founded by CEO Jerome Dwight and Dr. Stephen Mulholland, the company has consistently appeared on the Deloitte Technology Fast 50 and 500 lists. For Web Marketing Clinic founder Mark Bugg, the integration offers a way to provide clients with a comprehensive growth engine that aligns brand development with measurable operational efficiency. The agreement is effective immediately, with the combined services now available to clinics across the UK and the broader European market.