Old Fitzgerald and Jonathan Adler Launch Limited-Edition Backgammon Set

The set features Adler’s signature bold patterns alongside Old Fitzgerald’s historical branding, specifically referencing the "Your Key to Hospitality" tagline that has defined the whiskey’s iconic decanter bottles for decades. Leslie Word, Brand Manager at Old Fitzgerald, noted that the partnership seeks to reimagine the intersection of bourbon and gaming through a modern lens, treating the board as a centerpiece for social gatherings. Adler himself described the project as a move to make his favorite pastime more glamorous.

Designed to pair with the brand's Bottled-in-Bond 7-Year-Old Kentucky Straight Bourbon, the set is available via the Heaven Hill Distillery online shop and Jonathan Adler’s website. Orders placed by December 14 are guaranteed to ship in time for the holiday season, positioning the item as a gift for those prioritizing face-to-face connection.