M&S expands surplus food partnership with Too Good To Go

The initiative allows shoppers to purchase 'Surprise Bags' containing items like pastries, cookies, and bread baked in-store. Each bag includes three to four products, valued at a minimum of £10.20, for a flat price of £3.80. Customers can reserve these through the app and collect them between Monday and Saturday, during the final hour before their local branch closes.

This move aligns with M&S's broader Plan A sustainability strategy, which targets a 50% reduction in food waste by 2030. Lucinda Langton, Head of Sustainability at M&S Food, noted that the trial period yielded an outstanding response, confirming the viability of the model. Chelsea Kerr, Managing Director at Too Good To Go UK & Ireland, added that the partnership simplifies the process for both businesses and consumers to divert edible food from landfills.