JoJo Maman Bébé expands Retail247 partnership with Archean deployment

Following the successful integration of the Origin product information management system earlier this year, maternity retailer JoJo Maman Bébé is upgrading its digital infrastructure by deploying the Archean software solution from Retail247 to further modernize its data handling and omnichannel retail operations.

The expansion follows a strategic push by the retailer to overhaul its legacy systems in favor of more robust, scalable platforms. By pairing Origin with the Archean solution, JoJo Maman Bébé aims to achieve greater accuracy and visibility across its entire business landscape. According to Heather Stringer-Wood, CFO at JoJo Maman Bébé, the decision to deepen the collaboration stems from the rapid and effective deployment of the initial software, which provided the confidence to transition further core processes to the Retail247 ecosystem.

Retail247 CEO Martin Schofield noted that the implementation is designed to provide the foundational support necessary for the retailer's ambitious growth trajectory. The transition replaces outdated legacy frameworks, allowing the brand to streamline operational efficiency while maintaining the data integrity required for modern omnichannel commerce. Both parties view the move as a long-term partnership aimed at driving value and supporting the retailer’s evolving needs in a competitive market.