FlyQuest and Von Dutch Launch Second Apparel Collection

Titled Built to Break, the collection draws directly from the Kustom Kulture movement, emphasizing the same craftsmanship and experimental spirit that originally defined the Von Dutch brand. Unlike standard team merchandise, these pieces are designed to function as standalone streetwear rather than just fan gear. This shift reflects a deliberate attempt by FlyQuest to position gaming as a legitimate pillar of modern style alongside music and traditional sports.

Paul Cho, Vice President of Partnerships at FlyQuest, noted that the success of their previous release proved that gaming apparel holds value outside the digital arena. By utilizing Von Dutch’s history in American counterculture, the collaboration seeks to solidify gaming as a lifestyle rather than a niche hobby. The collection is available for purchase starting October 9, 2026, through FlyQuest and select retail channels.