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Idahoan Foods Launches Cheddar Broccoli Mashed Potatoes

Idahoan Foods Launches Cheddar Broccoli Mashed Potatoes

Idahoan Foods is expanding its pantry lineup with the debut of Cheddar Broccoli Mashed Potatoes, a new convenience-focused product hitting shelves nationwide. The company aims to capture the seasonal comfort food market by blending 100% real Idaho potatoes with authentic cheddar cheese and broccoli pieces in a single shelf-stable pouch.

The product arrives as a solution for quick-turnaround weeknight meals, requiring only the addition of boiling water to reach a finished consistency. Each four-serving pouch is positioned as a versatile base for home cooks looking to pair the mash with proteins like chicken or steak, or to serve as a standalone side dish during autumn and winter gatherings.

Mark Brown, brand development manager at Idahoan Foods, noted that the flavor profile was selected due to the widespread popularity of the cheddar-broccoli combination. The company maintains its focus on simplified ingredients, confirming the new variety is naturally gluten-free and free from artificial dyes or flavorings. Retailing at approximately $1.52, the item is now available through major retailers, with a store locator provided on the brand’s website to assist shoppers in tracking down local inventory.

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