The shift to the Oncura Health name follows an initial rollout earlier this year, which included the opening of a clinic in Tarzana. CEO Troy Simon noted that the new identity is intended to reflect the organization's expanded geographic footprint and its ongoing focus on combining advanced medical research with personalized patient support. The network currently operates across Los Angeles, Orange, Riverside, and San Bernardino counties.
Dr. Lasika Seneviratne, the network’s Chief Medical Officer, stated that the organization’s core philosophy remains anchored in delivering high-standard oncology care regardless of a patient's insurance coverage. To support this transition, the group has launched a new digital portal at OncuraHealth.com, designed to streamline appointment scheduling, billing, and access to clinical trial information for both patients and referring physicians. Despite the change in branding, the leadership confirmed that the existing care teams and clinical protocols remain unchanged.




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