The new store serves as a dedicated space for bespoke jewellery, featuring a selection of natural and lab-created diamonds alongside various coloured gemstones. By removing pre-made displays in favor of a consultation-first approach, the brand aims to position itself as a destination for life’s significant milestones, from proposals to anniversary celebrations.
James Harris, Regional Sales Manager at Austen & Blake, emphasized that the choice of Westquay aligns with the company’s strategy to embed itself within premier retail hubs on the south coast. The team provides tailored expertise to guide shoppers through the design process, ensuring that every piece is crafted to individual specifications rather than selected from a stock catalogue.




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