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7-Eleven Launches Budget Menus Across Restaurant Brands

7-Eleven Launches Budget Menus Across Restaurant Brands

Targeting inflation-weary commuters and families, 7-Eleven is rolling out tiered value menus across its Laredo Taco Company, Raise the Roost, and Speedy Cafe restaurant chains. The initiative introduces fixed-price meal deals and individual items priced under $4, aiming to capture the convenience-seeking market through October 27.

The expansion includes the Más Value Menu at Laredo Taco Company, which offers a $5 breakfast combo pairing two tacos with coffee, alongside a $7 lunch deal featuring two tacos and a large Big Gulp. Customers can also find individual sides and snacks, such as fresh-fried potatoes and quesadillas, priced below $3.

Raise the Roost is countering with its Raise Your Cravings Menu, highlighting breakfast and lunch staples like chicken biscuits and four-piece nuggets for $4 or less. Similarly, Speedy Cafe locations are debuting a Speedy Deals menu, keeping wraps under $3 and breakfast sandwiches under $4. William Armstrong, senior vice president of restaurant operations, stated that the strategy focuses on simplifying mealtime decisions for customers navigating busy daily schedules. These promotional prices are effective immediately at participating locations throughout the United States.

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