Rothwell brings a track record of scaling technology-led businesses to the Debenhams board. As the founder of Eagle Eye, he oversaw the company’s growth from an early-stage concept into a publicly listed enterprise generating over £50 million in annual revenue. His career has focused on helping retailers and scale-ups navigate complex growth phases while building resilient platforms.
In his new capacity, Rothwell will apply his experience in engineering and strategic oversight to help Debenhams navigate the rapid evolution of artificial intelligence. He joins the firm as it looks to build upon its recent retail transformation, aiming to leverage new technology to maintain momentum in a competitive market.
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