Icelandic Glacial Returns as Laver Cup Water Partner in London

Sourced from the Ölfus Spring and filtered through volcanic rock, the water features a natural pH of 8.4. Beyond court-level hydration, the brand will host VIP services at the Opening Night Gala and maintain a digital presence throughout the three-day event. Reza Mirza, CEO of Icelandic Glacial North America, cited the successful reception during their debut as the primary catalyst for the continued partnership, describing the brand’s alignment with the tournament as one built on precision.

The Laver Cup, named for Australian legend Rod Laver, pits six European players against six challengers from the rest of the world on a signature black court. Captain Yannick Noah leads a Team Europe roster featuring Alexander Zverev and Carlos Alcaraz, while Captain Andre Agassi guides a Team World squad that includes Ben Shelton and Taylor Fritz. With Team World having claimed three of the last four titles, the London event marks a critical juncture for European players aiming to regain the trophy on home soil. Fans can access tickets and hospitality packages through AXS.