Hollister to open first Leicestershire store at Highcross

Centre Director Michelle Menezes confirmed the move, noting that the brand has been a consistent request from local shoppers. She emphasized that the addition aligns with the centre’s broader strategy to attract high-demand retailers to the city. The store will feature the brand’s signature mix of clothing, accessories, and fragrances, tapping into current consumer interest in early noughties fashion trends.

Once open, Hollister will join an established roster of major retailers at Highcross, including Levi’s, Zara, H&M, and Urban Outfitters. The launch is part of a wider push by management to refresh the centre's tenant mix throughout the year, with further announcements regarding new arrivals expected in the coming months.