Hoda Assadian Named COO of MemorialCare’s Long Beach Campus

Assadian joins the health system following leadership tenures at UCI Health and Los Angeles General Medical Center. Her mandate includes optimizing patient flow, enhancing care coordination, and advancing the hospitals' transition toward a high-reliability organization. According to Gary Purushotham, CEO of Long Beach Medical Center, Assadian’s analytical rigor will be essential in translating strategic goals into measurable clinical outcomes.

A primary focus of her role involves improving throughput across the continuum, from emergency services to discharge planning. By leveraging data-driven workflows, she aims to remove systemic barriers for medical staff while maintaining safety standards. Lara Khouri, CEO of Miller Children’s & Women’s Hospital, noted that Assadian’s approach balances operational efficiency with a commitment to the patient experience. The campus remains a critical regional hub, housing one of only three specialized children’s and women’s facilities in California alongside a Level II Trauma Center.