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CeX deploys Auror platform to combat retail crime across UK estate

Secondhand technology retailer CeX is integrating the Auror crime reporting platform across its 390 UK locations to track repeat offenders and improve staff safety. The move aims to address specific security challenges, including high-value device thefts and physical threats, while facilitating closer cooperation with law enforcement to target prolific criminal networks.

Derrick Gough, head of loss prevention at CeX, noted that the secondhand market encounters unique risks that differ from standard retail shoplifting. Rather than traditional inventory theft, stores frequently face direct robberies and aggressive confrontations when staff present devices to customers. The implementation of Auror provides a centralized system to document these incidents, which has already yielded results; a prolific offender responsible for £48,000 in losses was recently apprehended in Edmonton following a recorded theft attempt.

Mark Gleeson, general manager for Auror in the UK and Europe, emphasized that a small fraction of individuals drives the majority of retail crime. Data suggests that the top 10% of repeat offenders account for 70% of retail incidents and are significantly more likely to engage in violent behavior. By adopting this intelligence-sharing network, CeX aims to identify these high-harm individuals who operate across brand and jurisdictional boundaries, moving beyond isolated store-level responses to a more coordinated security strategy.

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