NRF Retail’s Big Show Europe 2026 Expands Paris Lineup

The event, themed The Next Now, has bolstered its keynote roster with Tomasz Blicharski of Zabka Group and Joe Shoemaker from Snipes. These additions join a group of industry leaders, including executives from Pacsun, AWWG, and FEVAD, to address critical pillars such as agentic AI, demand forecasting, and retail media. The list of participants continues to grow as the event approaches, with organizers signaling a focus on both established giants and emerging disruptors.

Beyond the stage, the case study program has been extended to include heavyweight brands like Lego Group, MediaMarktSaturn, Danone, and Joe & The Juice. These sessions will run alongside the Exhibitor Big Ideas series, where retailers such as Decathlon, Kiabi, and M&S Food will present real-world demonstrations. For the first time, the conference will host an awards gala honoring nine standout retail solutions, followed by an official after-party on September 16th. These additions, paired with the rebranded Retail Store Tours, aim to transition the three-day gathering from a strategy-focused meeting into a comprehensive networking experience.