Peter Trew joins Pizza Express to spearhead data strategy

Trew arrives at the restaurant brand following a ten-year tenure at the Medical Defence Union, where he most recently served as Head of Data Services. His career trajectory includes significant roles in business intelligence and reporting at major retail players, specifically Burberry, Gap Inc., and Asos. In a statement regarding his new appointment, Trew expressed enthusiasm for the upcoming operational challenges and the opportunity to collaborate with his new team.

His transition to Pizza Express highlights the company’s ongoing focus on leveraging data to refine its market position. By integrating a specialist with deep experience in BI management and reporting, the chain looks to strengthen its analytical capabilities across its digital infrastructure.