The National Retail Federation’s European installment draws 4,200 brands and 525 exhibitors to the Paris Expo Porte de Versailles. With over 100 sessions planned, the event focuses on five pillars of transformation: agent-based AI, demand forecasting, influencer-led community building, new business models, and the expansion of retail media. These discussions seek to address the urgent demands for sustainability and supply chain resilience facing the European market.
Industry leaders including Alex Baldock of Currys, Ruth Andrade of Lush, and Sarah Jackson of Primark are confirmed to headline the stage. Attendees can choose between an Expo Pass for market discovery or an All Access Pass for high-level keynote sessions. Organizers are currently offering an early bird discount, shaving €400 off registration fees for those securing their spots before the deadline.
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