Michelle Grant departs Salesforce to lead SAP retail strategy

In her new capacity, Grant will focus on bridging customer-facing technology with the operational back-end systems that drive retail businesses. She emphasized that the modern retail landscape demands a unified approach across marketing, commerce, and supply chain management, particularly as artificial intelligence reshapes industry standards.

Grant pointed to SAP’s five-decade history of process expertise and governance as a differentiator in the AI era. She intends to support the company’s vision of the "Autonomous Enterprise," where human expertise and AI agents collaborate to automate manual tasks and sharpen decision-making. By integrating AI assistants across core business processes, she aims to help organizations improve agility and allow employees to prioritize innovation and customer engagement.