Ben Francis praised the hire, citing Perkinson’s two decades of experience in product development and team leadership. The CEO highlighted the incoming CTO’s blend of technical acumen and commercial instinct as a vital asset for Gymshark’s future digital roadmap. This leadership shift coincides with reports that Francis is negotiating with General Atlantic to buy back a portion of the 21% stake he sold to the private equity firm in 2020. Since launching in his parents' garage in 2012, Francis has transformed the company into a unicorn valued at £1.25 billion, and he now seeks to consolidate his control over the brand's trajectory.
Shaun Perkinson joins Gymshark as Chief Technology Officer
Shaun Perkinson, the former technology head at Boden and Al Waha Travel Retail, has stepped into the role of Chief Technology Officer at Gymshark. His appointment comes as the UK-based fitness apparel brand eyes a new phase of growth while founder Ben Francis maneuvers to reclaim equity in the business.
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